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24th Gastro Alfresco
feat. 29th National BBQ Week
June 2nd – August 3rd 2025
The UK’s market-leading, multi award-winning promotional campaign, in 2025, will again feature the 29th National BBQ Week in a major summer experiential extravaganza!
NEWS FLASH – BOGOF deal sponsor categories now open!
Celebrating & promoting at-home summer alfresco eating & entertaining!
Alfresco eating & entertaining has seen one of the biggest increases in UK grocery with an 21% YoY growth to a level in excess of £7.5 billion*.
The Gastro Alfresco promotion has not only won multiple grocery marketing awards, it’s also the campaign that created the discipline of multi-brand marketing in the UK! *Source The Grocer / Kantar 2024
1. Gastro Alfresco experiential outdoor eating/entertaining RoadShow sampling
2. Media - Print/Broadcast/Online
3. Social & Web
4. Promotional & Trade support
Branding, Share of Voice & Activation
Campaign Value & Sponsor Cost
24th Gastro Alfresco
feat. 29th National BBQ Week
June 2nd-August 3rd 2025
Enjoy life alfresco
Gastro Alfresco has exclusive product categories, get more info below:
Find about more about Gastro Alfresco and its aims & objectives below
or call 020 3872 2573
4th A Better Breakfast + National Deskfast Day – Breakfast
1st Free-from Fortnight + Veganrama –
Free-from & Plant-based
5th It's Lunchtime –
Brunch & Lunch
5th Dinner To Dine For -
Big Night In & Meal-treat
29th National BBQ Week –
BBQ & Gastro-grilling
14th National Wine Week –
Wine Education
24th Gastro Alfresco –
Alfresco eating & entertaining
1st Mixorama –
At-home cocktails
Grocerama – Multi Award-winning, multi-brand, multi-channel & fully sustainable Together Is BetterTM grocery campaigns – www.grocerama.co.uk